Vintage Voyage Guide App
About
The Vintage Voyage is a visual
guide-centered app that is catered to San Diego's chic and popular thrifting locations. Let's support sustainability and conveniency for users!
5pm-8pm
DAILY
When the map apps on our phones aren't helpful...
We have all been there - our search results for a store in mind are either too overwhelming or not helpful. In a world full of digital information, we need to know if whether or not a store is worth the drive and money.
Let's fix that, shall we?
The Vintage Voyage is a guide app that is readily updated and full of San Diego's finest and most sustainable form of fashion - thrift shopping! With the help of our updated reviews and an accurate map, we can make shopping even more enjoyable.
Design Tool Kit
When thrifting clothing, there is a natural association with the words 'vintage' and 'familiar'
With this in mind, I created the guide to revolve around a sense of nostalgia for the 1970s, an era of bold expressionism and iconic silhouettes.
Mood Board Takeaways
- Earthy and Expressive Tones
- Vibrant and eclectic themes and color ways
- Clear, yet fun, icons
Color Palette
Vivid Orange
(Hex Code: DD811D)
Enthusiasm, passion, and energy
Angry Hornet
(Hex Code: ED9F15)
Optimism and creativity
Cream
(Hex Code: FFFCEC)
A calming neutral color
Dark Azure
(Hex Code: 38578E)
Peace, tranquility, and is soothinig
Burgundy
(Hex Code: BA1C46)
Individuality and stimulation
Typography
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Taking the User on a Digital Voyage of Information and Suggestions
Starting off on a low fidelity sketch allowed me to quickly take note of potential problem areas for my users. Accessibility and usability reign supreme in my designs, so I reviewed the app multiple times with peers and family to ensure that anyone of any background would be comfortable using my interface.
In a world where technology is readily available towards all, we as graphic designers help facilitate the mental load that a user may experience. Each decision we make has an influence on the consumer, and I was reminded of the responsibility we have to help make technology and information easily accessible.
